Quality content means that you have intention behind what you are posting. Are you trying to entertain, educate or inspire your audience? Put the research and work behind the creation and posting of your content on your feed.
If you haven’t heard this a million times already… consistency is EVERYTHING. You cannot expect to grow that peach booty you’ve been wanting without focusing on legs/glutes 2-3 days per week and eating the right foods, correct? Same thing goes for social media.
First we have to figure out WHO your audience is - who are you even talking to? To do this, you should do a deep dive into your Instagram insights & check out demographics, locations and what posts have resonated the most with your audience.
Use hashtags, location tags & Alt text strategically. You want to use these hashtags to target your audience & specific post. For example, if you post you & your family and you live in Michigan, you can use hashtags like #momlife #toddlermom #momof3 #michiganmom
When you pop on IG stories or post a photo on your feed, ask for feedback and talk to them like you’re sitting with your girlfriends. This type of conversation will help build trust and they will feel like they truly know you & that you know them too.
Take a look at what posts/stories have had the most engagement. Does your audience prefer when you talk about beauty products, when you show your daily workout routine, are they super into seeing you make your smoothies in the morning?